The theatre site survey was designed to plug the gaps in our knowledge of our online users' theatre going habits. We aimed to:
The survey was conducted as a pop-up on the the theatre site and has a sample of 292 site users.
- discover how the demographics of theatre site users differed from the average site user
- gain an understanding of their use of the site
- how much they spent on the theatre
- find out what kinds of genres they were interested in
- undertand their print media consumption
- reveal their general attitudes to the theatre
The survey was conducted as a pop-up on the the theatre site and has a sample of 292 site users.
