Ad Info - investment-monthly

A monthly investment special in the Guardian Money section

The Guardian Investment Monthly is a four page special, published in the Guardian Money section once a month. Appealing to an audience of upmarket investors, this special is an ideal platform to advertise your investment campaigns.

Editorial overview

The Guardian Investment Monthly features:

News-related investment articles
Green and ethical investor section, with green investments news and a monthly table of the top-ten performing green funds
Alternative investments column, featuring wine, cars, forestry etc.

Sector review and analysis including UK equity income, North America, emerging markets and property
Individual share dealing, including FTSE shares and a monthly round-up of what small investors have been buying

Reach wealthy investors

The Guardian on Saturday has a higher proportion of ABC1 adults
25 – 44 than any other quality daily title
Guardian readers have high levels of savings and investments, are ready and able to invest and are interested in reading about personal finance in newspapers
62% of Guardian readers have savings/investments worth £10,000 or more (compared to 37% of the average UK population)

22% of Guardian readers have savings/investments worth £40,000 or more (compared to 14% average)
Two thirds of Guardian readers (67%) have homes worth £200,000 or more (compared to 48% average)

Receptive to ethical investments

Guardian readers are nearly twice as likely as the average daily quality press reader to regard environmental features as their favourite type of articles in newspapers.

They are the most “environmentally conscious” readers in the quality daily market and are more inclined to choose ethical companies than other quality daily press readers.

Contacts and dates

For more information about the Guardian Investment Monthly please contact:
Paula Stanford
020 7239 9827
paula.stanford@guardian.co.uk

Sources: TGI Apr 06 – Mar 07, Money Moves 2006

2007 Publication calendar

15 September
13 October
17 November