Inserts advertising offers you the opportunity to reach a number of unique, attractive and distinct audiences across the Guardian News and Media portfolio of powerful media brands from Observer Music Monthly to Guardian Weekly.

We offer highly creative insert opportunities to help you achieve standout from other advertising within the paper. These include creative shapes for loose inserts, product inserts such as chocolate bars, or sponsored polybags containing an onsert such as CD, DVD or special booklet. 

Other than loose inserts we offer the following creative solutions in these sections:

Guardian Weekend
Stitched in inserts
Post-it notes
Tip-ons
Polybag sponsorship
 
The Guide
Bound-in
Cover mounts
Polybag sponsorship
 
Observer Magazine
Tip-ons
Bound-in

The Observer is offering an exciting and exclusive new advertising opportunity to achieve front page solus standout. MemoStick is a self-adhesive sticker, like a post-it note, that will appear on the front of any one of the monthly Observer  magazines.

Find out more here

For a relatively low cost inserts deliver an effective way to reach your target audience and generate direct response to your advertising. 

Regional distribution options, by geographical or TV region, ensure you can plan your campaigns to reach relevant areas across the UK.

Each section that accepts inserts has its own unique readership, and as duplication of readers between each is low you can be assured of minimal wastage. 

• Guardian Weekend

• The Guide
 
• The Observer
 
• The Observer Magazine
 
• The Observer Sports Monthly
 
• The Observer Music Monthly
 
• The Observer Food Monthly
 
• Observer Woman
 
• Money Observer
 
• Public Magazine
 
• Guardian Weekly

Chris Grey
020 7239 9977
chris.grey@guardian.co.uk

Mark Rogers
020 7239 9996
mark.rogers@guardian.co.uk