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ACE can be used to assess the experience of any group of jobseekers.

ACE Research demonstrates that guardianjobs.co.uk can offer a high quality diverse audience of jobseekers you won’t find elsewhere:

Diverse audience:
  • 83% degree educated or higher
  • 18% non-white ethnic background

Unique audience:

Proportion of guardianjobs.co.uk users who have not looked at the following sites in the last 4 weeks:
  • monster.co.uk - 66%
  • reed.co.uk - 74%
  • jobsite.co.uk - 88%
  • fish4jobs.co.uk - 78%
  • totaljobs.com - 76%
  • Of our users who work in an admin/secretarial role, 89% have not looked at secsinthecity.co.uk in the last four weeks
  • Of those in a teaching role, 69% have not looked at jobs.ac.uk in the last four weeks
  • 66% of users who work in the charity/voluntary sector have not looked at charityjob.co.uk in the last four weeks

Little audience duplication with print:
  • 95% of guardianjobs.co.uk users have not used the Daily Telegraph for jobs in the last four weeks
  • 93% have not used the Evening Standard
  • 88% have not used the Times
  • 85% have not used Metro
  • And 45% do not even look in the Guardian newspaper for jobs, offering a massive new audience of high calibre jobseekers you can’t find elsewhere.

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