Sites and Sections was commissioned to give us an in-depth understanding of how GNM consumers interact with our content across print and online. The research provides an unrivalled insight into the readership of all individual print sections in the Guardian and Observer and all sites within guardian.co.uk.

Sites and Sections employs an innovative methodology to provide us for the first time with a detailed view on the audience cross-over between individual sites and sections, enabling us to size our total audience by content area across print and online.