Demographic profile of Observer readers
The table below provides detailed demographic information about Observer readers and shows how they compare to the average UK adult.
All figures are based on Sunday average issue readership.
All figures are based on Sunday average issue readership.

Sources: NRS January 07 - December 07
Solus = Observer readers who do not read any other quality Sunday newspaper
TEA = Terminal education age
Solus = Observer readers who do not read any other quality Sunday newspaper
TEA = Terminal education age


